Terms of Service
Last updated: November 10, 2026
These terms are an agreement between you and Ember and Saru LLC, a North Carolina limited liability company doing business as MarketPup ("MarketPup", "we", "us"). They cover your use of getmarketpup.com and any services you buy from us. By using the site, requesting a Mini Sniff or buying a service, you agree to these terms. If you accept them for a company, you confirm you're authorized to bind it.
Each paid engagement also has a written scope, proposal or agreement ("scope"). If a scope conflicts with these terms, the scope controls for that engagement.
1. Who we serve
Our services are for businesses and people acting for a business, not for personal, family or household use. You must be at least 18 to use them.
2. Services
We provide marketing services such as audits, directory and marketplace listings, search fixes, content, local profile work and monthly reporting, as described on our site and in your scope. The free Mini Sniff is general guidance about your public site or listing; it isn't a full audit and comes with no promises.
3. No guaranteed results
Search rankings, traffic, reviews, leads and sales depend on things we don't control, including search engines, marketplaces, ad platforms, competitors and your market. We don't guarantee any ranking, placement, approval or result, and any examples or estimates we share are illustrations, not promises.
EXCEPT FOR WHAT YOUR SCOPE EXPRESSLY PROMISES, THE SITE AND OUR SERVICES ARE PROVIDED "AS IS," AND WE DISCLAIM ALL OTHER WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT, TO THE FULLEST EXTENT THE LAW ALLOWS.
4. Your responsibilities
- You own, or are authorized to manage, every site, app, listing, profile and account you ask us to work on.
- You give us the access each job needs through your own accounts, and you can remove it at any time.
- The facts, claims, images and other materials you give us are accurate, lawful and yours to use, including any claims about your products, prices, results or credentials.
- You follow the rules of the platforms we work on for you, and you approve what we publish on your behalf.
5. Approvals
Nothing goes live on your site, listings or profiles without your approval. Approval by email or other written message counts. Once you approve something, you're responsible for it as published.
6. Prices and payment
- Prices are in US dollars and are shown on our site or in your scope. Taxes, if any, are extra.
- One-time projects are invoiced before work starts. Monthly plans are billed at the start of each month.
- Monthly plans have a 3-month minimum unless your scope says otherwise. After the minimum, they continue month to month until either side cancels with 30 days' written notice.
- If an invoice is unpaid when due, we may pause work until it's paid.
7. Founding prices
- Founding prices are limited to the first 3 clients in each service track, while spots last. They apply to your first project and your first 3 months of a monthly plan; standard prices apply after that, and your scope will say so.
- In return, you agree to let us publish a case study and to leave a public review. Your review must be your honest opinion. We never require or reward a positive review, and you can say anything truthful about your experience.
- When we publish a founding client's review or case study, we disclose that the client received a founding discount. We share only the numbers and details you approve in writing.
8. $300 switch credit
- If you're moving to MarketPup from another marketing agency, you get $300 off your first monthly invoice.
- The credit is one per client, has no cash value, can't be transferred and doesn't combine with founding prices. You get whichever saves you more.
9. Refunds and cancellation
If we can't start your project, we refund it in full. Once work has started, fees cover the work done and aren't refundable, except where your scope says otherwise or the law requires. If a monthly plan ends, you pay for the notice period and any work already done.
10. Ownership
Once you've paid for it, the content, listings and reports we make for you are yours. We keep ownership of our own templates, checklists, tools and know-how, and you get a license to use any of them that are built into your deliverables. The site, the MarketPup name and the Ember character are ours.
11. White-label work
For studios and agencies, we deliver under your name and won't contact your clients unless you ask. You're responsible for your agreements with your clients, and for any promises you make to them.
12. Confidentiality
Each side keeps the other's non-public business information confidential and uses it only for the engagement, except where the law requires disclosure.
13. Indemnity
You'll defend and hold us harmless against third-party claims that arise from the materials, claims or account access you provide, or from your products or services. We'll do the same for third-party claims that the original content we create for you infringes someone else's rights.
14. Limitation of liability
TO THE FULLEST EXTENT THE LAW ALLOWS: (A) OUR TOTAL LIABILITY FOR ALL CLAIMS RELATING TO THE SITE OR OUR SERVICES IS LIMITED TO THE FEES YOU PAID US IN THE 3 MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM; AND (B) NEITHER SIDE IS LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES, OR FOR LOST PROFITS, REVENUE OR DATA. THIS SECTION DOESN'T LIMIT LIABILITY FOR FRAUD, GROSS NEGLIGENCE OR WILLFUL MISCONDUCT, OR YOUR DUTY TO PAY FEES YOU OWE.
15. Ending an engagement
Either side may end an engagement for a material breach that isn't fixed within 14 days of written notice. You pay for work done up to the end date, and sections 3, 10 and 12 to 17 survive.
16. Using the site
Please don't misuse the site: no attempts to break or overload it, scrape it at scale, submit false or harmful requests, or use it to break the law. We may refuse or stop service to anyone who does.
17. Governing law and disputes
These terms are governed by the laws of North Carolina, without regard to its conflict of laws rules. Before filing a claim, each side agrees to try in good faith to resolve the dispute by written notice and discussion for 30 days. Any lawsuit must be brought in the state or federal courts located in Mecklenburg County, North Carolina, and both sides consent to those courts.
18. General
If any part of these terms is unenforceable, the rest still applies. Neither side is liable for delays caused by events beyond its reasonable control. You may not assign these terms without our written consent. These terms and your scope are the whole agreement on their subject. Notices to us go to [email protected] or our mailing address below; notices to you go to the email you gave us.
19. Changes
We may update these terms and will post the new date above. Changes apply going forward and don't change a signed scope until it renews.
20. Contact
Ember and Saru LLC, doing business as MarketPup · 10850 Providence Rd #1370, Charlotte, NC 28277, USA · [email protected]