/* MarketPup site styles. Layout: SniffPup-style single column of rounded sections,
   hero split copy | Ember, light mode fully light, dark mode on navy. */
:root {
  --bg: #ffffff;
  --bg-soft: #fbf7f1;
  --surface: #ffffff;
  --ink: #0e1424;
  --ink-2: #44506a;
  --line: #e7e1d6;
  --amber: #f5a524;
  --amber-ink: #1a1305;
  --coral: #e2553d;
  --coral-ink: #b8361f;
  --glow: rgba(245, 165, 36, 0.18);
  --ok: #1f8a4c;
  --focus: #2457d6;
  --shadow: 0 1px 2px rgba(14, 20, 36, .06), 0 8px 24px rgba(14, 20, 36, .06);
  --display: "Bricolage Grotesque", "Avenir Next", "Segoe UI", system-ui, sans-serif;
  --body: "Inter", "Segoe UI", system-ui, -apple-system, sans-serif;
  --mono: "JetBrains Mono", ui-monospace, "SFMono-Regular", Menlo, monospace;
  --r-lg: 22px;
  --r-md: 14px;
  --r-pill: 999px;
  color-scheme: light;
}
@media (prefers-color-scheme: dark) {
  :root:not([data-theme="light"]) {
    --bg: #0e1424; --bg-soft: #131b2f; --surface: #172038; --ink: #f3f1ec; --ink-2: #b5bdd0;
    --line: #26304a; --amber: #f7b23b; --amber-ink: #1a1305; --coral: #ff7a5f; --coral-ink: #ff8f78;
    --glow: rgba(247, 178, 59, 0.16); --ok: #4cc27f; --focus: #8fb0ff;
    --shadow: 0 1px 2px rgba(0, 0, 0, .3), 0 10px 30px rgba(0, 0, 0, .25);
    color-scheme: dark;
  }
}
:root[data-theme="dark"] {
  --bg: #0e1424; --bg-soft: #131b2f; --surface: #172038; --ink: #f3f1ec; --ink-2: #b5bdd0;
  --line: #26304a; --amber: #f7b23b; --amber-ink: #1a1305; --coral: #ff7a5f; --coral-ink: #ff8f78;
  --glow: rgba(247, 178, 59, 0.16); --ok: #4cc27f; --focus: #8fb0ff;
  --shadow: 0 1px 2px rgba(0, 0, 0, .3), 0 10px 30px rgba(0, 0, 0, .25);
  color-scheme: dark;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } * { animation: none !important; transition: none !important; } }
body { margin: 0; background: var(--bg); color: var(--ink); font: 400 1rem/1.6 var(--body); -webkit-font-smoothing: antialiased; }
img { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
:focus-visible { outline: 3px solid var(--focus); outline-offset: 3px; border-radius: 6px; }
h1, h2, h3 { font-family: var(--display); line-height: 1.1; margin: 0; text-wrap: balance; letter-spacing: -0.01em; }
h1 { font-size: clamp(2.3rem, 5.4vw, 3.9rem); font-weight: 800; }
h2 { font-size: clamp(1.7rem, 3.4vw, 2.5rem); font-weight: 800; }
h3 { font-size: 1.2rem; font-weight: 600; }
p { margin: 0; }

.wrap { max-width: 1120px; margin: 0 auto; padding-left: max(20px, env(safe-area-inset-left, 0px)); padding-right: max(20px, env(safe-area-inset-right, 0px)); }
.skip { position: absolute; left: -9999px; top: 8px; background: var(--amber); color: var(--amber-ink); padding: 8px 14px; border-radius: var(--r-pill); z-index: 50; }
.skip:focus { left: 12px; }
.eyebrow { font: 600 .78rem/1 var(--mono); text-transform: uppercase; letter-spacing: .12em; color: var(--coral-ink); margin-bottom: 14px; }
.lede { font-size: 1.15rem; color: var(--ink-2); max-width: 36em; }
.muted { color: var(--ink-2); }
.fine { font-size: .88rem; color: var(--ink-2); }

/* buttons */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 48px; padding: 0 24px; border-radius: var(--r-pill);
  background: var(--amber); color: var(--amber-ink); font: 600 1rem/1 var(--body); text-decoration: none; border: 0; cursor: pointer;
  box-shadow: 0 6px 18px var(--glow); transition: transform .15s ease, box-shadow .15s ease; }
.btn:hover { transform: translateY(-1px); box-shadow: 0 10px 24px var(--glow); }
.btn-ghost { background: transparent; color: var(--ink); border: 1.5px solid var(--line); box-shadow: none; }
.btn-ghost:hover { border-color: var(--ink-2); box-shadow: none; }
.btn-small { min-height: 40px; padding: 0 18px; font-size: .92rem; }

/* header */
.top { position: sticky; top: env(safe-area-inset-top, 0px); z-index: 20; background: color-mix(in srgb, var(--bg) 88%, transparent); backdrop-filter: blur(10px); border-bottom: 1px solid var(--line); }
.top-row { display: flex; align-items: center; gap: 20px; min-height: 68px; }
.brand { display: inline-flex; align-items: center; gap: 10px; text-decoration: none; font: 800 1.3rem/1 var(--display); }
.brand img { width: 34px; height: 34px; border-radius: 50%; }
.brand b { color: var(--coral-ink); font-weight: 800; }
.nav { display: flex; gap: 22px; margin-left: auto; }
.nav a { text-decoration: none; color: var(--ink-2); font-weight: 500; font-size: .95rem; }
.nav a:hover { color: var(--ink); }
.theme-toggle { background: none; border: 1.5px solid var(--line); color: var(--ink); width: 40px; height: 40px; border-radius: 50%; cursor: pointer; font-size: 1rem; }
@media (max-width: 860px) { .nav { display: none; } .top-row .btn-small { margin-left: auto; } }

/* hero */
.hero { position: relative; overflow: hidden; padding-block: 56px 40px; }
.hero::before { content: ""; position: absolute; inset: -20% -10% auto auto; width: 60%; height: 120%; background: radial-gradient(closest-side, var(--glow), transparent); pointer-events: none; }
.hero-grid { position: relative; display: grid; grid-template-columns: 1.05fr .95fr; gap: 32px; align-items: center; }
.hero-copy { display: grid; gap: 22px; min-width: 0; }
.hl { color: var(--coral-ink); }
.sniff-form { display: flex; flex-wrap: wrap; gap: 10px; background: var(--surface); border: 1.5px solid var(--line); border-radius: var(--r-lg); padding: 10px; box-shadow: var(--shadow); max-width: 560px; }
.sniff-form input[type="url"] { flex: 1 1 220px; min-width: 0; min-height: 48px; border: 0; background: transparent; color: var(--ink); font: 500 1rem var(--body); padding: 0 12px; }
.sniff-form input[type="url"]:focus { outline: none; }
.sniff-form:focus-within { border-color: var(--amber); }
.trust-line { display: flex; flex-wrap: wrap; gap: 8px 18px; padding: 0; margin: 0; list-style: none; font-size: .92rem; color: var(--ink-2); }
.trust-line li::before { content: "✓"; color: var(--ok); font-weight: 700; margin-right: 7px; }
.hero-art { margin: 0; position: relative; justify-self: center; width: min(100%, 500px); }
.hero-art img { width: 100%; aspect-ratio: 1; max-width: 100%; }
.art-dark { display: none; -webkit-mask-image: radial-gradient(closest-side, #000 72%, transparent); mask-image: radial-gradient(closest-side, #000 72%, transparent); }
.art-light { border-radius: 28px; box-shadow: 0 0 0 6px var(--glow), 0 22px 44px rgba(14, 20, 36, .22); }
@media (prefers-color-scheme: dark) { :root:not([data-theme="light"]) .art-dark { display: block; } :root:not([data-theme="light"]) .art-light { display: none; } }
:root[data-theme="dark"] .art-dark { display: block; }
:root[data-theme="dark"] .art-light { display: none; }
.hero-art figcaption { text-align: center; font: 500 .8rem var(--mono); color: var(--ink-2); margin-top: 4px; }
@media (max-width: 860px) { .hero-grid { grid-template-columns: 1fr; } .hero-art { width: min(100%, 360px); order: -1; } .hero { padding-block: 28px 32px; } }

/* steps strip */
.strip { border-block: 1px solid var(--line); background: var(--bg-soft); }
.strip ol { list-style: none; margin: 0; padding: 18px 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.strip li { display: flex; gap: 12px; align-items: baseline; font-weight: 500; }
.strip li span { font: 600 .85rem var(--mono); color: var(--coral-ink); }
@media (max-width: 700px) { .strip ol { grid-template-columns: 1fr; gap: 8px; } }

/* sections */
.section { padding-block: 80px; }
.section-soft { background: var(--bg-soft); }
.section-head { display: grid; gap: 12px; margin-bottom: 36px; max-width: 46em; }
@media (max-width: 700px) { .section { padding-block: 56px; } }

.tracks { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.track { background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 26px; display: grid; gap: 14px; align-content: start; min-width: 0; }
.tag { justify-self: start; font: 600 .78rem/1 var(--mono); text-transform: uppercase; letter-spacing: .08em; padding: 7px 12px; border-radius: var(--r-pill); background: var(--glow); color: var(--ink); }
.track ul { margin: 0; padding-left: 18px; color: var(--ink-2); font-size: .95rem; display: grid; gap: 6px; }
@media (max-width: 900px) { .tracks { grid-template-columns: 1fr; } }

.steps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; counter-reset: s; }
.steps li { counter-increment: s; background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 24px; display: grid; gap: 8px; align-content: start; }
.steps li::before { content: counter(s); font: 800 1.6rem/1 var(--display); color: var(--coral-ink); }
.steps .price-note { font: 600 .82rem var(--mono); color: var(--ink); }
.steps p { color: var(--ink-2); font-size: .95rem; }
@media (max-width: 900px) { .steps { grid-template-columns: 1fr 1fr; } }
@media (max-width: 520px) { .steps { grid-template-columns: 1fr; } }

.price-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 18px; }
.price-card { background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 26px; display: grid; gap: 16px; align-content: start; min-width: 0; }
.price-card h3 span { font: 500 .78rem var(--mono); color: var(--ink-2); margin-left: 6px; text-transform: uppercase; letter-spacing: .06em; }
.price-card dl { margin: 0; display: grid; gap: 10px; }
.price-card dl div { display: flex; justify-content: space-between; gap: 12px; padding-bottom: 10px; border-bottom: 1px dashed var(--line); }
.price-card dt { color: var(--ink-2); }
.price-card dd { margin: 0; font: 700 1.1rem var(--display); font-variant-numeric: tabular-nums; white-space: nowrap; }
.price-card dd small { font: 500 .8rem var(--body); color: var(--ink-2); }
@media (max-width: 760px) { .price-grid { grid-template-columns: 1fr; } }

.founding { background: var(--surface); border: 1.5px solid var(--amber); border-radius: var(--r-lg); padding: clamp(24px, 4vw, 44px); display: grid; grid-template-columns: 1.1fr 1fr; gap: 32px; box-shadow: 0 16px 40px var(--glow); }
.founding > div { display: grid; gap: 14px; align-content: start; min-width: 0; }
.perks { list-style: none; margin: 0; padding: 0; display: grid; gap: 12px; }
.perks li { display: grid; grid-template-columns: 96px 1fr; gap: 14px; align-items: baseline; padding: 14px 16px; border-radius: var(--r-md); background: var(--bg-soft); }
.perks b { font: 800 1.35rem var(--display); color: var(--coral-ink); font-variant-numeric: tabular-nums; }
.founding .fine { grid-column: 1 / -1; }
@media (max-width: 820px) { .founding { grid-template-columns: 1fr; } }

.limits { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.limits > div { border-radius: var(--r-lg); padding: 26px; border: 1px solid var(--line); background: var(--surface); display: grid; gap: 12px; align-content: start; }
.limits ul { margin: 0; padding-left: 18px; display: grid; gap: 8px; color: var(--ink-2); }
@media (max-width: 760px) { .limits { grid-template-columns: 1fr; } }

.mascot { display: grid; grid-template-columns: 300px 1fr; gap: 36px; align-items: center; }
.mascot img { width: 100%; max-width: 300px; border-radius: 50%; aspect-ratio: 1; background: radial-gradient(closest-side, var(--glow), var(--bg-soft)); box-shadow: 0 0 0 8px var(--glow); }
.mascot > div { display: grid; gap: 14px; min-width: 0; }
@media (max-width: 760px) { .mascot { grid-template-columns: 1fr; } .mascot img { max-width: 200px; } }

.faq-wrap { display: grid; grid-template-columns: 1fr 1.6fr; gap: 40px; }
.faq details { border-bottom: 1px solid var(--line); padding: 16px 0; }
.faq summary { cursor: pointer; font-weight: 600; font-size: 1.05rem; list-style: none; display: flex; justify-content: space-between; gap: 16px; }
.faq summary::after { content: "+"; font: 600 1.3rem/1 var(--display); color: var(--coral-ink); }
.faq details[open] summary::after { content: "–"; }
.faq summary::-webkit-details-marker { display: none; }
.faq details p { margin-top: 10px; color: var(--ink-2); max-width: 60ch; }
@media (max-width: 820px) { .faq-wrap { grid-template-columns: 1fr; gap: 16px; } }

/* contact form */
.contact { display: grid; grid-template-columns: 1fr 1.25fr; gap: 40px; align-items: start; }
.contact > div:first-child { display: grid; gap: 14px; }
.form { background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); padding: clamp(20px, 3vw, 32px); display: grid; gap: 16px; box-shadow: var(--shadow); }
.form .row { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.field { display: grid; gap: 6px; min-width: 0; }
.field label, .field legend { font-weight: 600; font-size: .92rem; }
.field .opt { font-weight: 400; color: var(--ink-2); }
.field input, .field select, .field textarea { width: 100%; min-height: 46px; padding: 10px 14px; border-radius: 12px; border: 1.5px solid var(--line); background: var(--bg); color: var(--ink); font: 400 1rem var(--body); }
.field textarea { min-height: 96px; resize: vertical; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--amber); box-shadow: 0 0 0 3px var(--glow); }
.check { display: flex; gap: 10px; align-items: flex-start; font-size: .92rem; color: var(--ink-2); }
.check input { width: 20px; height: 20px; margin-top: 2px; accent-color: var(--amber); flex: none; }
.hp { position: absolute; left: -5000px; width: 1px; height: 1px; overflow: hidden; }
.form-status { font-weight: 600; }
.form-status.ok { color: var(--ok); }
.form-status.err { color: var(--coral-ink); }
.mail-line { font: 500 .95rem var(--mono); user-select: all; }
@media (max-width: 820px) { .contact { grid-template-columns: 1fr; } }
@media (max-width: 520px) { .form .row { grid-template-columns: 1fr; } }

/* footer */
.foot { border-top: 1px solid var(--line); background: var(--bg-soft); padding-block: 48px 32px; font-size: .92rem; }
.foot-grid { display: grid; grid-template-columns: 1.4fr repeat(3, 1fr); gap: 28px; }
.foot-grid > div { display: grid; gap: 8px; align-content: start; min-width: 0; }
.foot h4 { font: 600 .78rem var(--mono); text-transform: uppercase; letter-spacing: .1em; margin: 0 0 4px; color: var(--ink-2); }
.foot a { color: var(--ink); text-decoration: none; }
.foot a:hover { text-decoration: underline; }
.foot address { font-style: normal; color: var(--ink-2); }
.foot-bottom { margin-top: 32px; padding-top: 20px; border-top: 1px solid var(--line); display: flex; flex-wrap: wrap; gap: 8px 24px; justify-content: space-between; color: var(--ink-2); }
@media (max-width: 820px) { .foot-grid { grid-template-columns: 1fr 1fr; } }
@media (max-width: 480px) { .foot-grid { grid-template-columns: 1fr; } }

/* legal pages */
.legal { padding-block: 48px 80px; }
.legal article { max-width: 72ch; display: grid; gap: 16px; }
.legal h1 { font-size: clamp(2rem, 4vw, 2.8rem); }
.legal h2 { font-size: 1.35rem; margin-top: 18px; }
.legal p, .legal li { color: var(--ink-2); }
.legal ul { margin: 0; padding-left: 20px; display: grid; gap: 6px; }
.draft-note { border: 1.5px dashed var(--coral); border-radius: var(--r-md); padding: 14px 16px; color: var(--ink); background: var(--bg-soft); font-size: .92rem; }

/* Team: founder and Ember */
.team-wrap { display: grid; gap: 28px; }
.team { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 24px; }
.person { background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 26px; display: grid; grid-template-columns: 132px 1fr; gap: 22px; align-items: start; min-width: 0; }
.person img, .photo-slot { width: 132px; height: 132px; border-radius: 50%; }
.person img { background: radial-gradient(closest-side, var(--glow), var(--bg-soft)); box-shadow: 0 0 0 6px var(--glow); object-fit: cover; }
.photo-slot { display: grid; place-items: center; text-align: center; border: 2px dashed var(--line); background: var(--bg-soft); color: var(--muted); font-size: .8rem; line-height: 1.3; }
.person-body { display: grid; gap: 10px; min-width: 0; }
.person-body h3 { margin: 0; }
.person-body p { margin: 0; }
.person .role { font: 600 .78rem var(--mono, monospace); letter-spacing: .08em; text-transform: uppercase; color: var(--coral-ink); }
.slot { background: color-mix(in srgb, var(--amber) 28%, transparent); border-radius: 6px; padding: 0 6px; }
@media (max-width: 860px) { .team { grid-template-columns: 1fr; } }
@media (max-width: 480px) { .person { grid-template-columns: 1fr; } }

/* Sample Mini Sniff report */
.sample-wrap { display: grid; gap: 8px; }
.report { background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); box-shadow: var(--shadow); padding: clamp(20px, 3.5vw, 36px); display: grid; gap: 22px; max-width: 820px; min-width: 0; }
.report-head { display: flex; justify-content: space-between; align-items: flex-start; gap: 16px; padding-bottom: 18px; border-bottom: 1px dashed var(--line); }
.report-head > div { display: grid; gap: 6px; min-width: 0; }
.report-kicker { font: 600 .78rem/1 var(--mono); text-transform: uppercase; letter-spacing: .12em; color: var(--ink-2); }
.sample-badge { flex: none; font: 700 .78rem/1 var(--mono); text-transform: uppercase; letter-spacing: .1em; padding: 8px 12px; border-radius: var(--r-pill); border: 1.5px dashed var(--coral); color: var(--coral-ink); }
.report h4 { font: 600 1.05rem/1.25 var(--display); margin: 0; }
.report-good { display: grid; gap: 6px; padding: 14px 16px; border-radius: var(--r-md); background: var(--bg-soft); border-left: 4px solid var(--ok); }
.fixes { list-style: none; margin: 0; padding: 0; display: grid; gap: 14px; counter-reset: f; }
.fixes li { counter-increment: f; display: grid; grid-template-columns: 40px 1fr; column-gap: 14px; row-gap: 6px; }
.fixes li::before { content: counter(f); grid-row: span 3; width: 34px; height: 34px; border-radius: 50%; display: grid; place-items: center; background: var(--amber); color: var(--amber-ink); font: 800 1rem/1 var(--display); }
.fix-meta { display: flex; flex-wrap: wrap; gap: 8px; }
.fix-meta span { font: 500 .78rem var(--mono); padding: 4px 10px; border-radius: var(--r-pill); background: var(--glow); color: var(--ink); }
.report-foot { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: center; gap: 12px 20px; padding-top: 18px; border-top: 1px dashed var(--line); }

/* SEO pages: service pages, guides, breadcrumbs */
.prose .crumbs ol, .crumbs ol { list-style: none; margin: 0 0 20px; padding: 0; display: flex; flex-wrap: wrap; gap: 6px; font-size: .88rem; color: var(--ink-2); }
.prose .crumbs li { color: var(--ink-2); }
.crumbs li + li::before { content: "/"; margin-right: 6px; opacity: .6; }
.crumbs a { color: var(--ink-2); }
.prose article a:not(.btn), .post-card h2 a { color: var(--coral-ink); text-underline-offset: 3px; }
.prose ol { margin: 0; padding-left: 22px; display: grid; gap: 8px; }
.prose ol li { color: var(--ink-2); }
.prose pre { margin: 0; overflow-x: auto; background: var(--bg-soft); border: 1px solid var(--line); border-radius: var(--r-md); padding: 14px 16px; }
.prose code { font: 500 .9rem/1.5 var(--mono); }
.prose .faq { display: block; }
.prose .section-head .eyebrow, .prose article > .eyebrow { margin-bottom: 0; }
.post-grid { display: grid; grid-template-columns: repeat(auto-fill, minmax(min(100%, 320px), 1fr)); gap: 18px; margin-bottom: 36px; }
.post-card { background: var(--surface); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 24px; display: grid; gap: 10px; align-content: start; min-width: 0; }
.post-card h2 { font-size: 1.25rem; }
.cta-box { margin-top: 24px; background: var(--bg-soft); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 26px; display: grid; gap: 12px; justify-items: start; }
.cta-box h2 { font-size: 1.35rem; margin: 0; }
.track-link { font-weight: 600; color: var(--coral-ink); text-underline-offset: 3px; }